Andromeda : Insuring Growth

Uniquely placed providing inbound and outbound services, the company recorded good growth

Elizabeth Jacob, Director

On the operations side, the company grew at 77% during FY 08. While other players swore by inbound customer care while doing telemarketing for clients, Andromeda continued to provide both inbound and outbound services.

The advantage of being a complete end-to-end player clearly reflected in the strong growth. Though Andromeda was earlier present in the insurance, vertical its presence got bigger during FY 08. It signed up with big players like HDFC Standard Life, Tata AIG, ICICI Prudential, UTI Mutual Fund, and so on. Not surprisingly, while most others primarily depend on the telecom services industry for majority of revenue, BFSI became an equally strong business for Andromeda, with 47% coming from telecom, while 29% came from banking.

In the telecom space, the company continued to consolidate its footing in the outbound services for the existing players. Amongst all the service lines that the company is into customer service, collections and back end - telemarketing contributed maximum at 55%.

As the business expanded, Andromeda grew by setting up four new offices, two in Mumbai and one each in Chennai and Bangalore. The seats increased by over 1,500.